“Surfing is about friendship, sharing in beauty, good time, quietness, and respect for the ocean and the planet.”
– Anne Taravet
“Surfing is about friendship, sharing in beauty, good time, quietness, and respect for the ocean and the planet.”
– Anne Taravet
The Brand
In 2020 we developed a brand for an all woman’s surf and bodyboarding group. The organization is called Revitalize Surf NW. The organizer of the group was looking for a feminism logo that sparks adventure and friendship. During our first meeting she provided a few sketches, and a list of concepts to explore. Though the sketches were good we ended up taking the brand into a different direction.
The Brand
In 2020 we developed a brand for an all woman’s surf and bodyboarding group. The organization is called Revitalize Surf NW. The organizer of the group was looking for a feminism logo that sparks adventure and friendship. During our first meeting she provided a few sketches, and a list of concepts to explore. Though the sketches were good we ended up taking the brand into a different direction.
Changeable Template
The chosen concept is a negative space logo that welcomes diversity. The look of the icon can change when placed on different color backgrounds. Gradient blue became the brands main color. We also provided an outline where the client could create their own patterns for t-shirts, stickers and other merchandise.
Changeable Template
The chosen concept is a negative space logo that welcomes diversity. The look of the icon can change when placed on different color backgrounds. Gradient blue became the brands main color. We also provided an outline where the client could create their own patterns for t-shirts, stickers and other merchandise.
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