Cabinet Cures

Cabinet Cures Portland Oregon Showroom - Photography by Graphicsbyte Creative

Cabinet Cures

RESTYLE • REDESIGN • REFACE

Cabinet Cures is from Portland, Oregon. Their specialty is to transform old or worn-out cabinets into modern masterpieces. We got the chance to help shape their entire brand.

RESTYLE • REDESIGN • REFACE

Cabinet Cures is from Portland, Oregon. Their specialty is to transform old or worn-out cabinets into modern masterpieces. We got the chance to help shape their entire brand.

Getting Started

Cabinet Cures is a cabinet refacing and refinishing company. They have four locations around the United States. They are known for their custom stains and tinted liquors, with over 35 different options to choose from. Each stain is hand applied so it will never hide the natural beauty of the wood grain.

During 2014–2020 we worked with Velare Media and helped develop all the company websites, graphics, photography and various print projects. Everything below is displayed in chronological order from when it was created.

 

Cabinet Cures Logo Before & After by Graphicsbyte Creative
Cabinet Cures Logo Before & After by Graphicsbyte Creative

Updating The Brand

In 2019 the owners of Cabinet Cures wanted to overhaul their brand. The old brand used a red tone with an arch over the cc initials. The client wanted to keep the same typography but update the cabinet door to something they actually sell.

We photographed raw cabinet door samples and scanned their wood grain patterns. The chosen door style is called Sussex. It’s a cherry cabinet door with a Harvest stain. The logo update became optional. Currently only two franchises and the new catalog use the updated brand.

Updating The Brand

In 2019 the owners of Cabinet Cures wanted to overhaul their brand. The old brand used a red tone with an arch over the cc initials. The client wanted to keep the same typography but update the cabinet door to something they actually sell.

We photographed raw cabinet door samples and scanned their wood grain patterns. The chosen door style is called Sussex. It’s a cherry cabinet door with a Harvest stain. The logo update became optional. Currently only two franchises and the new catalog use the updated brand.

 

2017 – Current

WordPress Web Design

The first Cabinet Cures website was developed in WordPress. The site was then ported into Hubspot. In 2017 the company put in a request to be moved back to WordPress. All the franchises received a website overhaul. New photos, text and graphics were applied. This made each site more personable to their local audience. All the websites are still using this model.

 

2017 – Current

WordPress Web Design

The first Cabinet Cures website was developed in WordPress. The site was then ported into Hubspot. In 2017 the company put in a request to be moved back to WordPress. All the franchises received a website overhaul. New photos, text and graphics were applied. This made each site more personable to their local audience. All the websites are still using this model.

Cabinet Photography

The best way to sell a kitchen online is though high quality photography. We took several trips to the Cabinet Cures showroom and captured the wood from different angles. These photos were then applied to the Portland and Inc websites. They were also used in different social media posts. We also took photos of all the cabinet doors to show the wood grains before stains and lacquers are added.

Cabinet Photography

The best way to sell a kitchen online is though high quality photography. We took several trips to the Cabinet Cures showroom and captured the wood from different angles. These photos were then applied to the Portland and Inc websites. They were also used in different social media posts. We also took photos of all the cabinet doors to show the wood grains before stains and lacquers are added.

The Catalog

Shortly after updating the brand we received another request to overhaul the company catalog. Our goal was to build a design that complemented the websites. The last catalog was used for almost a decade before receiving an update. Our design needed to be timeless!

The catalog talks about all the products Cabinet Cures has to offer. It also has client testimonials and additional info about the company. The book has 20 pages designed around negative space.

The Catalog

Shortly after updating the brand we received another request to overhaul the company catalog. Our goal was to build a design that complemented the websites. The last catalog was used for almost a decade before receiving an update. Our design needed to be timeless!

The catalog talks about all the products Cabinet Cures has to offer. It also has client testimonials and additional info about the company. The book has 20 pages designed around negative space.

Interested in the websites evolution?

Interested in the websites evolution?

Truax Designs

Truax Designs -Karbon Kast - Sign by Mark Sheldon Boehly - Graphicsbyte Creative

Truax Designs - Karbon Kast

The Metal Sculpture Experience

Have you ever wanted to visit an alien world full of metal? Truax Designs is an experience where people not only interact with sculpture but take a piece home.

The Metal Sculpture Experience

Have you ever wanted to visit an alien world full of metal? Truax Designs is an experience where people not only interact with sculpture but take a piece home.

The Backstory of two friends that built an alien world.

Several years before Graphicsbyte was formed Mark Boehly took a sculpture class at Clackamas Community College. In the class, he met a student named Christopher Truax. The two became good friends but eventually lost contact. In 2013 the two randomly reconnected at an art gallery in Portland. The show featured Christopher’s metal sculpture. He had articulated robots, tall animals inspired by Salvador Dali, a robotic DJ, and even a flying toaster. As a solo act, it was nice to see an old friend living the dream as a master sculptor.

The gallery event took place a few weeks after Mark graduated from Portland State University. This was a good time to look for new opportunities. He agreed to build Christopher a website and a logo. The payment was a trade for a custom piece of sculpture. Before the website and brand were finished Christopher shared a prototype where objects were infused in metal. The sculpture looked like it came straight out of a science fiction movie. Instantly Mark knew this was something worth exploring. Mark decided to join the team and learn how to build his own sculptures. He then agreed to market the new product know known as “Karbon Kast.” (The sign in the photo on the left uses this process.) Together Christopher and Mark formed a creative friendship and still continue to produce new works of art to this day.

truax-designs-logo-graphicsbyte
truax-designs-logo-graphicsbyte

The Logo

In Early 2014 Truax Designs reveled the Karbon Kast at the AFRU Gallery in Portland. It was an instant hit. Over 60 items sold on the opening night and a dozen more throughout the week. When the event was over Mark and Chris started to produce hundreds of sculptures. They were preparing for their next show at the Portland Expo called America’s Largest Christmas Bazaar.

This event was also a huge success. Karbon Kast attracted dozens of new fans and this was when we presented the company logo for the first time.

The brand was designed after a robotic angel named Lily. She is fully articulated and was built for stop-motion animation. Mark designed an enclosure logo that showcases the robots most iconic features. Red became the brands primary color because it matches Lily’s brother Apollo who is also an articulated robot in the series. The physical color of the two robots together are both light and dark. This formed a Yin & Yang in the color palette.

A condensed san serif typeface was created to fit in the enclosures negative space. Today that type has become the brand’s main focal point. Wings are a common element found in the brands metal sculptures. So it only made since to add graphic wings to print media such as business cards and flyers.

The Logo

In Early 2014 Truax Designs reveled the Karbon Kast at the AFRU Gallery in Portland. It was an instant hit. Over 60 items sold on the opening night and a dozen more throughout the week. When the event was over Mark and Chris started to produce hundreds of sculptures. They were preparing for their next show at the Portland Expo called America’s Largest Christmas Bazaar.

This event was also a huge success. Karbon Kast attracted dozens of new fans and this was when we presented the company logo for the first time.

The brand was designed after a robotic angel named Lily. She is fully articulated and was built for stop-motion animation. Mark designed an enclosure logo that showcases the robots most iconic features. Red became the brands primary color because it matches Lily’s brother Apollo who is also an articulated robot in the series. The physical color of the two robots together are both light and dark. This formed a Yin & Yang in the color palette.

A condensed san serif typeface was created to fit in the enclosures negative space. Today that type has become the brand’s main focal point. Wings are a common element found in the brands metal sculptures. So it only made since to add graphic wings to print media such as business cards and flyers.

A4 Truax Designs Posters designed by Mark Boehly - Graphicsbyte Creative
Truax Designs Website designed by Graphicsbyte Creative - Mark Sheldon Boehly

The Website

We first launched the Truax Designs website in 2014 at the Portland AFRU Gallery. This was during the first Karbon Kast art show. The site was mostly informative featuring Christopher’s portfolio. After a couple years of updates the website started to turn into a real brand. It now features an e-commerce shop where customers can buy sculptures online or put in a request for a custom order. The about section is no longer focused on a single individual. Truax Designs has always been a team project. This page talks about the three main artists who have developed the look and feel of the company. The site also keeps fans up to date with an active events page and video log.

As were now in the age of Covid-19. It was important to incorporate our Etsy page into the site. Etsy has been a good selling point for the Karbon Kast. This page has helped inform new and old fans about the other types of sculpture Truax Designs is capable of producing.

The Website

We first launched the Truax Designs website in 2014 at the Portland AFRU Gallery. This was during the first Karbon Kast art show. The site was mostly informative featuring Christopher’s portfolio. After a couple years of updates the website started to turn into a real brand. It now features an e-commerce shop where customers can buy sculptures online or put in a request for a custom order. The about section is no longer focused on a single individual. Truax Designs has always been a team project. This page talks about the three main artists who have developed the look and feel of the company. The site also keeps fans up to date with an active events page and video log.

As were now in the age of Covid-19. It was important to incorporate our Etsy page into the site. Etsy has been a good selling point for the Karbon Kast. This page has helped inform new and old fans about the other types of sculpture Truax Designs is capable of producing.

Karbon kast & Illustrated Hybrids

Creating the art is one of the best perks of working with Truax Designs. In 2017 we started to create 3D printed prototypes. These prints were infused in the metal and turned into success stories at events like Comic Con. We also created some mixed-media hybrids using Graphicsbyte art as the focal point. The Karbon Kast was then used as a secondary texture.

Karbon kast & Illustrated Hybrids

Creating the art is one of the best perks of working with Truax Designs. In 2017 we started to create 3D printed prototypes. These prints were infused in the metal and turned into success stories at events like Comic Con. We also created some mixed-media hybrids using Graphicsbyte art as the focal point. The Karbon Kast was then used as a secondary texture.

The Pop-Up Gallery

Towards the end of 2017 Truax Designs created a pop up gallery in Oregon City called Truax Gallery. Mark and Chris spent a year here selling metal sculptures to the general public. About three months into the project we needed another line of art. Graphicsbyte received an opportunity to sell prints and sticker packs. This added a splash of color to the gallery and attracted a different audience.

The Pop-Up Gallery

Towards the end of 2017 Truax Designs created a pop up gallery in Oregon City called Truax Gallery. Mark and Chris spent a year here selling metal sculptures to the general public. About three months into the project we needed another line of art. Graphicsbyte received an opportunity to sell prints and sticker packs. This added a splash of color to the gallery and attracted a different audience.

Even though the gallery was short lived the experience was everything the artists hoped for. The following year the gallery packed up and moved to West Linn. The new location had a storefront connected to the same building the Truax Designs workshop is in. This move was going to speed up production… Soon as we were getting ready to officially launch the second chapter of the gallery Coivid-19 came to Oregon. We were forced to cancel the project.

Chapter 2: Truax Studio Gallery

Even though the Oregon City gallery was short lived the experience was everything the artists hoped for. The following year the crew packed up and moved to West Linn. The new location had a storefront connected to the same building the Truax Designs workshop is in. This move was going to speed up production… Soon as we were getting ready to officially launch the second chapter of the gallery Coivid-19 came to Oregon. We were forced to cancel the project. Truax Designs still has a workshop in the West Linn building but it’s not open to the public.

Chapter 2: Truax Studio Gallery

Even though the Oregon City gallery was short lived the experience was everything the artists hoped for. The following year the crew packed up and moved to West Linn. The new location had a storefront connected to the same building the Truax Designs workshop is in. This move was going to speed up production… Soon as we were getting ready to officially launch the second chapter of the gallery Coivid-19 came to Oregon. We were forced to cancel the project. Truax Designs still has a workshop in the West Linn building but it’s not open to the public.

Are you interested in custom art?

Online Truax Designs is still an active brand. Sculptures are shipped worldwide. If you’re looking for some custom art let us know and we will gladly put the project in motion.

Are you interested in custom art?

Online Truax Designs is still an active brand. Sculptures are shipped worldwide. If you’re looking for some custom art let us know and we will gladly put the project in motion.

Outside The Box – DIY Cabinet Doors

Outside The Box - DIY Cabinet Doors website by Graphicsbyte Creative

Outside The Box - DIY Cabinet Doors

order cabinet doors online

OTB is an Ecommerce website built for contractors specializing in cabinetry. The site features a wide selection of custom woods and finishes.

order cabinet doors online

OTB is an eCommerce website built for contractors specializing in cabinetry. The site features a wide selection of custom woods and finishes.

Cabinet Doors - DIY Cabinet Doors - Outside the Box - design by Graphicsbyte

DIY Refacing Experience

The DIY scene is in full force. Jamie came to us with her brainchild, Outside the Box. She saw this as an opportunity to provide a hassle free experience for users to pursue DIY cabinet refacing. Already knowledgeable in cabinet refacing herself, she wanted to create a start to finish, all in one shop and learning center.

We worked with Velare Media and developed a web experience to accomplish Jamie’s goals. It teaches all the skills needed for cabinet refacing with a video series and the store stocks their quality custom doors and refacing supplies. Users can order unfinished cabinet doors and supplies but they pride themselves on their custom stains and tinted lacquers.

Cabinet Doors - DIY Cabinet Doors - Outside the Box - web design by Graphicsbyte

Product Photography

Outside the Box wanted the website to focus on the quality of the product they produce, from solid wood doors to their hand-applied stains and glazes. We scheduled multiple photoshoots with our photographers and their team to take photos during each stage of the manufacturing process. We highlight these photos in the product information sections of the site.

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Steampunk Maniacs

Steampunk Maniacs Cogs and Gears - Photography by Mark Sheldon Boehly - Graphicsbyte Creative

Steampunk maniacs

clockwork & leather products

Steampunk Maniacs needed logo. We helped them achieve a memorable mark with a Victorian appeal.

Clockwork & Leather Products

Steampunk Maniacs needed logo. We helped them achieve a memorable mark with a Victorian appeal.

Steampunk Maniacs Logo designed by Graphicsbyte Creative - Mark Boehly
Steampunk Maniacs Logo designed by Graphicsbyte Creative - Mark Boehly

steam power Branding

Our client builds one of a kind costumes and accessories that look like they came straight out of a science fiction film. Many gears and ornate decorations are found in their work. Since the movement is inspired by 19th-century industrial steam-powered machinery. We wanted this logo to capture the Neo-Victorian side by playing with filigree and clockwork. We used two ornate typefaces that normally would clash together to pull off the vintage retro look. 

steam power Branding

Our client builds one of a kind costumes and accessories that look like they came straight out of a science fiction film. Many gears and ornate decorations are found in their work. Since the movement is inspired by 19th-century industrial steam-powered machinery. We wanted this logo to capture the Neo-Victorian side by playing with filigree and clockwork. We used two ornate typefaces that normally would clash together to pull off the vintage retro look. 

Responsive website design

We worked with Velare Media and rebuilt the layout for Steampunk Maniacs. The site is fully responsive. This means the site shrinks to fit cell phones, tablets, and desktop computer displays. This is a must have for an optimal viewing experience.

Responsive website design

We worked with Velare Media and rebuilt the layout for Steampunk Maniacs. The site is fully responsive. This means the site shrinks to fit cell phones, tablets, and desktop computer displays. This is a must have for an optimal viewing experience.

Parrett Mountain Cellars

Parrett Mountain Cellars photography by Graphicsbyte Creative - Mark Sheldon Boehly

Parrett Mountain Cellars

Bold Reds & Pinot Noir

Hidden in the trees of Parrett Mountain lies a wine-tasting lodge. After several photography sessions, we helped develop a website.

Bold Reds & Pinot Noir

Hidden in the trees of Parrett Mountain lies a wine-tasting lodge. After several photography sessions, we helped develop a website.

Parrett Mountain Cellars photography by Graphicsbyte Creative - Mark Sheldon Boehly

Bold Oregon Wine

Parrett Mountain Cellars a small winery and tasting room run by a husband and wife duo. The winery specializes in bold red and Pinot Noir and the wine is yearly limited production runs. They run events throughout the year and more recently built a lodge-style tasting room. At the time of contact, their new tasting room was in the early stages of construction.

Making wine is their labor of love and they needed an update to their website that reflected this. We worked with Velare Media and updated their website from a build-your-own GoDaddy site to a full-fledged WordPress site.

Photography

They had very little in the way of photography and what they did have was low resolution. We met up with Parrett Mountain Cellars at their old tasting room and winery in order to take photos for the website. We took photos of the tasting room, their wine, and their small vineyard. During this time the lodge was still under construction.

 

Photography

They had very little in the way of photography and what they did have was low resolution. We met up with Parrett Mountain Cellars at their old tasting room and winery in order to take photos for the website. We took photos of the tasting room, their wine, and their small vineyard. During this time the lodge was still under construction.

Wine Club + E-Commerce

Parrett Mountain Cellars sells a good portion of their wine online so we created an eCommerce shop for them using WooCommerce. They also have a wine club with Silver and Gold tier, built right into their storefront.

Wine Club + E-Commerce

Parrett Mountain Cellars sells a good portion of their wine online so we created an eCommerce shop for them using WooCommerce. They also have a wine club with Silver and Gold tier, built right into their storefront.

Western Industrial Ceramics Inc

Western Industrial Ceramics Inc photo by Graphicsbyte Creative

Western Industrial Ceramics Inc

Turn up the heat!

Western Industrial Ceramics specializes in thermal management solutions for high temperature applications. They needed a website redesign and custom photography.

Turn Up The Heat!

Western Industrial Ceramics specializes in thermal management solutions for high temperature applications. They needed a website redesign and custom photography.

Western Industrial Ceramics Inc photo by Graphicsbyte Creative

High Temp Applications

Western Industrial Ceramics has expanded since 1971 to serve clients in the ten Western States of the US. Their two locations in Portland, OR, and Los Angeles, CA are complete with refractory contracting, manufacturing, and stocking.

While working with Velare Media we were approached by Western Industrial Ceramics with a need for a visual overhaul to their website. Their last site update was in 2009 and their website looked dated even back then. They were interested in increasing their visual face as their old site was barebones and lacked in images.

Western Industrial Ceramics Inc photo by Graphicsbyte Creative
Western Industrial Ceramics Inc photo by Graphicsbyte Creative

Quality Photography

Western Industrial Ceramics was interested in displaying their facilities with pride. Because they are able to do many different thermal management solutions, they wanted to show first hand what they offered. We were given a tour of their robust facilities for us to take photography and video.

Quality Photography

Western Industrial Ceramics was interested in displaying their facilities with pride. Because they are able to do many different thermal management solutions, they wanted to show first hand what they offered. We were given a tour of their robust facilities for us to take photography and video.

Western Industrial Ceramics Inc photo by Graphicsbyte Creative

Color Coded

Our team created a color system on the Western Industrial Ceramics website for organizational purposes. Orange for refractory installation services, blue for solid refractory products and supplies, and yellow for soft refractory products (e.g. textiles).

Western Industrial Ceramics Inc photo by Graphicsbyte Creative

Ricks Printing

Ricks Printing Portland - Photography by Graphicsbyte - Mark Sheldon Boehly

Ricks printing

Cutting Edge trade printing

Quality, Knowledge and Fast turnarounds. We helped develop a website using custom photography that captures what this crew is about.

Cutting Edge trade printing

Quality, Knowledge, and Fast turnarounds. We helped develop a website using custom photography that captures what this crew is about.

Ricks Printing Portland Crew - Photography by Graphicsbyte - Mark Sheldon Boehly

Trade Industry Printing